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New Member Communication

I have been involved in a professional development cohort as my job as your Brown County 4-H Program Coordinator. In September, I started the Youth Development Learn and Lead cohort which will be a monthly meeting through April. As part of this development, each Program Coordinator was to develop an Action Learning Plan (ALP) around a specific area in their own county that they feel needs some attention.

For my ALP I choose to work on New Member Communication. In speaking with a few of our newer members the past year, they have felt a little lost and don't know where to go for help. Through this intentional plan, I have updated some communication documents that go out as a New Member packet upon enrollment. Followed by the "Finding me in 4-H" newsletter that will go out every other month informing them more about the 4-H program. We are also working with the club leaders to make them aware of new members that have joined their clubs. We hope that communication from the county staff as well as club leaders will make them feel safe and welcomed to our organization. In March, I will be sending out a survey to those new members just as a "check-in" to see how things are going.

Along with new members who actually enroll, I have used some of my colleagues documents and updated to fit our county specifically pertaining to 4-H inquiries. If you have some friends that are on the edge about joining 4-H, let us know and we will get them some information sent.

Through this New Member Communication strategy we hope to retain our members for a longer period by making them feel welcomed and appreciated from day one! I ask that all of you help make those new families feel welcomed and be there to help mentor them. 4-H can be overwhelming at times, but you can all help ease those nerves and anxiety of something new.

We appreciate all of your involvement in our 4-H program!


Jaime Sorenson
County 4-H Program Coordinator
(507) 794-7993
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